Readings for Lunch — [ 14 Jul 2016 ]
THINK
Good decisions (and sunk costs)
An anonymous friend sends you two tickets for a Broadway show. Or, an anonymous friend sends you $2,000.
A interesting mental exercise, about value/cost and the decisions we take.
COPYWRITING
How to write Medium stories people will actually read
As a writer, you fight a war against indifference. You have to force people to care enough to click through to your story. You have to convince them to take a chance on you.